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Setting up in the United States in 2025: The 10 essential steps

Conquer the American market with the agility of a French SME and the expertise of an international accounting partner.


Golden Gate in San Francisco

Why target the United States in 2025?


The United States remains the world's largest market, offering considerable opportunities for innovative companies.


With a population of over 330 million consumers and a dynamic economy, the American market is particularly attractive for digital, SaaS and e-commerce companies.


In 2025, despite some uncertainties related to economic policies, opportunities remain considerable for players capable of adapting quickly.


To help you get a clearer picture, we've put together a checklist of 10 key steps to follow, along with the challenges to consider. And if you need help or have any questions, simply contact our team.



Challenges to anticipate


Setting up a business in the United States is not without its challenges. Before delving into the 10 steps to follow, here are the main obstacles to overcome when you want to set up a business in the USA:


  • Administrative and legal complexity : Choice of legal structure (LLC, C-Corp), compliance with local and federal regulations, obtaining necessary licenses.


  • Demanding Taxation : Understanding of local and federal tax obligations, sales tax management, etc.


  • High labor costs : Wages and social security contributions can be higher than in France, impacting profitability.


  • Different business culture : Need to adapt to American business practices, which can differ significantly from those in France.




✅ Checklist: Create a subsidiary in the United States in 10 steps


  1. In-depth market research: Assess demand for your products/services, identify competitors and understand the expectations of American consumers.


  2. Choice of legal structure: Opt for an LLC (Limited Liability Company) for its flexibility or a C Corporation to attract investors.


  3. Selecting a location: Consider states like Delaware for its tax advantages, California for its proximity to the technology industry, or Miami for its competitive operating costs.


  4. Company Registration: File the necessary documents with local authorities, such as the Certificate of Formation for an LLC.


  5. Obtaining an EIN (Employer Identification Number): This number is essential for tax obligations and opening a professional bank account.


  6. Opening a business bank account: Choosing a bank suitable for international businesses and preparing the required documents.


  7. Regulatory Compliance: Ensure compliance with all local regulations, including necessary licenses and permits.


  8. Setting up accounting: Adopt financial management tools that comply with American standards, such as QuickBooks or NetSuite .


  9. Local Recruitment: Hire local staff to benefit from their knowledge of the American market and business practices.


  10. Monitoring and adaptation: Monitor subsidiary performance and adjust strategy based on market feedback.




Blendy, your partner for a successful implementation


Statue of Liberty in New York

At Blendy, your international CPA, based in Paris, France, we have long supported ambitious French SMEs who wish to establish themselves in the USA, Canada or elsewhere in the world.


Our support is distinguished by:


French expertise, international presence


Our team, based in France and fully bilingual, has extensive expertise in the French, Canadian, and American markets. We guide you through every step of your business setup, from creating your legal entity to implementing your accounting and tax processes.


Competitive pricing


Thanks to our France-based structure, we offer quality services at competitive rates, whether you choose to be billed via France or directly in the United States.


Adapted tools


We use powerful digital tools such as Pennylane, QuickBooks and NetSuite to ensure smooth financial management that complies with local requirements.



Ready to conquer the American market?


Setting up in the United States is a strategic step for your international growth. With Blendy at your side, you benefit from tailored support, combining local expertise and an understanding of your specific challenges.


Contact us today to discuss your plans to set up in the United States.







With Blendy , Digital accountant: Take advantage of all the benefits of digital accounting to accelerate your financial process and develop your business.


Pennylane , Dext , QuickBooks and Stripe certified , we support digital, e-Commerce, ESN, SaaS companies in France and internationally .

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